Future Facing Design

Husky - Stand-alone Fridge

Market Differentiation

Centreline were approached by Husky to carry out a body of work imagining a concept range for a near future market. One that focuses around interaction, material selection, visual impact and market differentiation. The project culminated in various presented research and trend boards, alongside three presentation quality rendered visuals.

Exploring New Markets

Husky quickly became a global leading commercial refrigeration specialists, with over 25 years experience. It is this expertise that they wanted to packaged and delivery to a domestic market. Sharing the benefits of commercial heritage within the domestic market. A holistic approach focusing on product aesthetics and brand language were the main drivers behind the project